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Managing Legal Risks In Affiliate Marketing

March 2nd, 2008 ·

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Provide updates on CAN-SPAM, keyword search liability and the recent FTC affiliate marketing rules to identify how audience members can ensure that their campaigns produce results, not liabilities.

  • Steven Richter, President, Media Breakaway, LLC (Moderator)
  • Jeffrey Greenbaum, Partner, Frankfurt Kurnit Klein & Selz, PC
  • Marc Groman, Chief Privacy Officer, Federal Trade Commission
  • Bennet Kelley, Founder, Internet Law Center
  • Don Mathis, President, AzoogleAds, Inc.

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