Affiliate Summit Blog

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Bill Bruno, Project Manager at Stratigent gave a presentation entitled, “Leverage Web Analytics to Track Affiliate Programs”, at Affiliate Summit 2007 East.
Effectively tracking affiliate programs is integral to gaining a [...]

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Missy Ward of Affiliate Summit get some last minute tips from one of her trainers, Paul Southern before her 60-mile walk starting this week. Connie Berg of FlamingoWorld.com have just 4 days left before they hit the streets of Minnesota to raise during the CURE Breast Cancer 3-day walk.
Missy is just a few hundred dollars [...]

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We’ve set up a new tool to enable Affiliate Summit attendees to request a meeting with sponsors at Affiliate Summit.
The Affiliate Summit Sponsors page enables Affiliate Summit attendees to learn more about sponsors and to submit their information to set up a meeting during the conference.
Visit http://sponsors.affiliatesummit.com/ for more details.

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Stephanie Agresta (Stephanie Agresta Consulting), Larry Bailin (Single Throw Internet Marketing), and Sondra Stewart (Future Now) participated in a panel on “Conversion Rate Clinic: Persuasion Techniques that Work” at Affiliate Summit 2007 East.
Most websites have conversion rates of 2% or lower. The opportunity to increase sales by improving conversion is vast. Audience will submit [...]

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Todd Henley (SiteLead), Scott Polk (Purplestream Marketing) and Brook Schaaf (Schaaf Consulting) participated in a panel on “Managing Internal Channel Rivalry: SEO, PPC, CPA” at Affiliate Summit 2007 East. the panel was moderated by Affiliate Summit MC, Lisa Riolo.
How well do your major online traffic and transaction channels fit together? Join us as we discuss: [...]

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Kristopher Jones, President & CEO of Pepperjam, gave a presentation on “The Confluence of Search and Affiliate” at Affiliate Summit 2007 East.
This session will focus on affiliate search engine arbitrage with examples for how affiliates and merchants can work together to capture more search engine “real estate” and work together proactively.
Visit http://video.affiliatesummit.com/item/HVSR8JSYTHTC2WSX for a [...]

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Attention Affiliate Marketers in Minnesota (or close enough)…
As many of you know Connie Berg and I (representing Team Affiliate Marketing) will be pounding the pavement in Minnesota in a little over a week during our 60-mile walk to raise money for Breast Cancer awareness and initiatives.
We could use all the encouragement we can get over the next few [...]

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Watch Affiliate Summit 2007 East Videos
Taking Down the Trademark Poachers
The Clickable Video Affiliate Project
Affiliate Marketing Classifieds and Other Stuff
Affiliate Summit London Speakers Finalized

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Linda Woods, President/CEO of PartnerCentric, gave a presentation on “The Long Tail of Affiliate Marketing” at Affiliate Summit 2007 East.
Inspired by Chris Anderson’s best-selling book “The Long Tail,” Linda Woods explores how affiliate marketers can best leverage this revolutionary shift in the distribution of products on the Internet.
Visit http://video.affiliatesummit.com/item/BBM86GZT6DMN9X3X for a clip from the [...]

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Eric Stockton, Director of Partner Research at MarketingExperiments.com, gave a presentation on “The Power Of Small Changes Tested” at Affiliate Summit 2007 East.
The Power of Small Changes - How minor changes to your website can have a major impact on your conversion rate.
Visit http://video.affiliatesummit.com/item/P9QCPY9W38SJLYKT for a clip from the session.
See the full videos from [...]

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